Salford Crescent is undergoing a £2.5billion regeneration project to position the area as a globally recognised destination.
In recent years, Salford has seen a substantial amount of investment in new homes, businesses, infrastructure and the public realm. From MediaCityUK to Salford Central, there has been plenty of regeneration across the city and the new development aims to unite the university campus and surrounding communities to create a modern and well-connected place, which prioritises carbon neutrality.
Salford City Council and The English Cities Fund are collaborating on this joint venture that will see a new era for Salford Crescent and position it as a top destination to live, work and visit in the North West.
Plans include a new transport hub, renovation of green spaces and improved connectivity between the two University campuses by creating a safe zone for pedestrians and cyclists. There are also plans to create an Innovation Zone and a mixed-use neighbourhood including a residential zone, a hotel within the former Police HQ and the continued re-development of The Old Fire Station into a leisure and community space.
Once complete, the Salford Crescent Masterplan will transform Salford and the lives of its residents. There are 7 key priorities for the Masterplan, all of which will dramatically improve this already thriving part of Greater Manchester.
These 7 key priorities are:
The overall aim of these priorities is to make Salford even more attractive to people to live, work and invest.
The project will create quality new homes and employment opportunities for many with hopes to drive young professionals to the area. This will create more demand and will boost rental yields for Salford’s buy-to-let landlords.
As well as bringing more residents to Salford, the Masterplan also aims to attract more visitors through its creation of a cultural and creative gateway. The potential of existing cultural spaces including the Salford Museum and Art Gallery and Working Glass Movement Library will be developed. There will also be the establishment of a number of independent bars and eateries, and pop-up shops as well as new cultural events and experiences.
Another feature is the introduction of new, sustainable transport. The development aims to create a new transport hub, connecting The Crescent and The Quays, with a new Metrolink stop above the railway station. It also aims to pedestrianise the A6, aspiring to remove general traffic on certain parts of the route between Chapel Street and Broad Street.
With the University of Salford sitting at the heart of Salford Crescent, the Learning and Innovation priority area will make Salford even more attractive to prospective students. The Masterplan will capitalise on the economic and innovation potential of the area, focusing on growth sectors with innovation potential. By building on the strengths of the University of Salford’s research capabilities, key growth sectors such as digital and creative industries, financial and professional services and robotics and automation will all be supported by the project.
There will also be a focus on improving Salford’s digital infrastructure by creating an affordable, high speed and high-capacity network across Salford Crescent.