Amplifying your voice
As we look towards recovery from COVID-19 imposed lockdown, it is essential that Government understands the needs of the tourism and hospitality industry and how crucial it will be terms of the big picture economic recovery of the country.
Tourism was worth £9 billion and supported 101,000 jobs in Greater Manchester in 2018 and amongst eight English Core Cities – Birmingham/West Midlands, Bristol, Leeds, Liverpool, Greater Manchester, Newcastle, Nottingham and Sheffield – that figure is estimated to be around £33 billion and 375,000 jobs.
Across the Core Cities, it is estimated that up to the end of August 2020, some £13 billion will have been lost from the tourism economy so it is more important than ever that we work together on recovery. We are keyed into many national discussions about this and have been amplifying the concerns that you – our partners and members – have communicated to us.
This week, in addition to hosting our regular Tourism Industry Emergency Response (TIER) group, we took part in the first meeting of the Greater Manchester Economic Recovery Communications Group. Chaired by Mike Blackburn, the group comprises of representation from Greater Manchester Chamber of Commerce, Pro Manchester, Manchester Hoteliers Association, CityCo, Manchester Central, Transport for Greater Manchester, Manchester City Council, Greater Manchester Combined Authority, Manchester Airports Group, Bruntwood and Capital & Centric. The group will oversee the marketing and communications activity aimed at driving confidence and trust in business, employees and visitor audiences.
Watch now: business tourism, meetings and events webinar
This week we held a special webinar focused on the impact of COVID-19 on the business tourism, meeting and events industry, where a highly-respected panel of speakers discussed a range of issues, reactions, and forecasting for the industry whilst sharing ideas, best practice and opportunities for Greater Manchester as plans for recovery are starting to be made.
The webinar engaged with our business tourism, prestige and partner members; however, the full webinar is now available to everyone, including non-members, and can be viewed here.
The webinar was delivered in the same week that it was revealed that Manchester jumped 11 places above its 2018 position in the influential International Congress and Convention Association’s (ICCA) annual report. Manchester is recognised as a global player, converting 35 ICCA approved conference. Full story here.
Manchester Misses You campaign
The campaign, featured on the Visit Manchester website provides visitors with vibrant virtual content including cultural and education experiences from across Greater Manchester, that can be enjoyed from home.
The response to the campaign has been fantastic; we have published over 65 articles on the website, which has received 40,000 visitors over the past few weeks, 650,000 impressions on Twitter and over 1.7 million impressions on Facebook.
We need more of your great content to share across our channels to keep feeding the campaign and showcasing the breath of our brilliant destination. Recent features include:
- Dippy virtual tour
- #MakeFestatHome with the Science and Industry Museum
- Ideas Worth Exploring at the People’s History Museum
Please send all contributions to firstname.lastname@example.org.
Partner and member tourism news
In addition to sharing content for our Manchester Misses You campaign, we are keen to receive tourism news stories from our partners and members that we can amplify via our corporate channels as we gradually move out of lockdown. Recent submissions include:
- Deansgate partial pedestrianisation and footway widening schemes commence
- Ryanair to restore 27 Manchester routes from 1 July 2020
- Avanti West Coast asks customers to only travel with a reservation
- Lancashire Cricket returns record financial results ahead of coronavirus impact
- Manchester moves up international rankings in new conference report
If you have your own news to share please email it to email@example.com FAO of Andy Parkinson. Please also add this email address to your media/press distribution lists.
English Tourism Week
It’s never been more important that we collectively shout about the value of tourism and the contribution it makes to the economy. We are therefore supporting VisitEngland’s annual campaign to raise awareness of the industry, English Tourism Week, will start on Bank Holiday Monday 25 May until Sunday 31 May.
This year, the event will take place “virtually” with MPs and industry tweeting their support for English tourism on social media with the hashtag #EnglishTourismWeek20.
We encourage all of our partners and members to join in the campaign by downloading specially designed “I Support English Tourism” signs from the VisitEngland website and posting about tourism from your social media accounts. If posting on Twitter, please tag @marketing_mcr so that we can retweet you.
Find out more about English Tourism Week and download the campaign artwork here.
Tourism and Hospitality Support Hub
To make sure that tourism and hospitality businesses are given the most up to date information, we continue to service the Tourism and Hospitality Support Hub to signpost and connect the sector to advice, webinars, support and guidance across a variety of areas.
The Hub includes a series of FAQs. If you have any specific questions or would like to talk to someone, we have set up an email address and number to contact us on: firstname.lastname@example.org.
Business support and advice
- UK Government Business Support
- UK Government guidance for employers and businesses
- New guidance for employers and employees regarding the CJRS
- UK Government advice for accommodation providers
- VisitBritain UK travel industry advice
- VisitBritain Business Advice Hub
- Local Authority Grant Funding
- Marketing Manchester Tourism and Hospitality Support Hub
- Business Growth Hub resource portal
- UKHospitality advice for the hospitality industry
- UKHospitality guidance on business continuity, including for accommodation premises
- ACAS practical information on coronavirus
- Manchester City Council information for businesses and employers
- Cash Grant for Retail, Hospitality and Leisure
- HMRC Guidance on Self-Employment Support
- HMRC Guidance on allowable expenses, trading profits and total income inclusions
- Hospitality leasehold protection information
- Self-Employment Income Support Scheme
- Future Fund provides convertible loans of between £125k-5m to UK-based companies, subject to at least equal match funding from private investors
Health and well being
- Public Health England: what you need to know
- NHS advice
- UK Government guidance on staying at home and away from others
- Stay at home guidance for people with confirmed or possible coronavirus (COVID-19) infection
- Safe working guidance
- Use of public transport for those who have to
- Travelling safely
- How to carry out a COVID-19 risk assessment
- Cleaning your workplace safely
Surveys, workshops and webinars
- Multiple dates – Webinar – Coronavirus Job Retention Scheme – How to make a claim
- Multiple dates – Webinar – Coronavirus COVID-19 Statutory Sick Pay Rebate Scheme
- Webinar – helping employers to support employees
- Webinar – job retention scheme webinars
- Survey – Heritage Lottery Fund
- Workshop – Free online workshops from Tourism Knowhow