Industry update #12

Save the date and register now: Marketing Manchester Virtual Partner Meeting – Thursday 25 June

We are thrilled to let you know about our upcoming Marketing Manchester Virtual Partner Meeting on Thursday 25 June, 11:00-12:30 – register here now.

It’s been a difficult three months for us all and we’ve still got a mountain to climb; however, this meeting – for all members, now ‘Partners’ – is a vital step in our move towards reopening the visitor economy and getting Greater Manchester’s tourism, hospitality and leisure industry back on track.

Sheona Southern be leading the meeting with input from Marketing Manchester’s Senior Management Team, where we will cover what Marketing Manchester has been doing since we all locked down at the end of March, what our recovery campaign looks like and how you can leverage the campaign as part of your Marketing Manchester membership.

Of course, we anticipate lots of questions. We’ll let you know next week how you can submit them in advance so that we can get through as many as possible.

We are looking forward to continue working with you all in partnership so please register now.

Watch now: Reopening the visitor economy and building customer confidence webinar

To get us all on the path towards the reopening of the visitor economy, this week we ran a focused webinar for partners, where we brought together a highly-respected panel of speakers from VisitEngland, Expedia Travel, the Centre for Assessment and Capita Travel & Events to discuss how businesses can prepare for reopening, what new industry standards look like and the steps we all need to take to stimulate the tourism, hospitality and leisure industry.

Access to the live webinar was given first and foremost to our partners so that they could ask questions that matter most to them; however, the full webinar is now available to everyone, including non-partners, and can be viewed here.

Coming up you may be interested in attending other relevant webinars:

  • CityCo Session: Licensed Premises Business Briefing with Manchester City Council, Greater Manchester Police, Pannone at 2pm on Tuesday 16 June. Register here.
  • Greater Manchester Hospitality Q&A at 3pm on Tuesday 16 June. Register here.

Self-catering accommodation cleani

The All-Party Parliamentary Group for Hospitality and Tourism’s report Pathways to Recovery publishedng protocols released

The above webinar was delivered in the same week that new Self-Catering COVID Cleaning Protocols were released by The Professional Association of Self-Caterers (PASC), which

can be viewed and downloaded here.

Further guidance for hospitality businesses is expected to be published on Monday 15 June and the Government continues working towards Saturday 4 July as a target date to reopen the tourism, hospitality and leisure industry.

To support businesses, UKHospitality will be publishing a set of Guidelines and VisitEngland is developing a self-Certification scheme. We will will circulate further details as soon as they are available.

Non-essential retail confirmed to reopen from Monday 15 June

The Business Secretary confirmed on Tuesday that shops in England selling non-essential goods will be able to reopen from Monday 15 June.

High street retailers and department stores, including book shops, electronics retailers, tailors, auction houses, photography studios, indoor markets, and shops selling clothes, shoes and toys, will be allowed to open their doors again provided they follow the COVID-19 secure guidelines set out by the government in May.

Employers should also display a notice visibly in their shop windows or outside their store to show their employees, customers and other visitors that they have followed this guidance. The downloadable sign can be found found here.

COVID-19 Consumer Sentiment Tracker

We would like to notify you about a new COVID-19 Consumer Sentiment Tracker produced by VisitBritain. The tracker, which launched last week, will help you to understand domestic intent to take short breaks and holidays both within the UK and abroad, with particular focus around the current barriers and concerns around travel and how these will evolve over time.

The survey addresses: the likelihood of UK residents to travel; when and where they plan to go; specific trip details such as accommodation type and activities undertaken and the type of reassurances they’re seeking from the sector.

You can view the tracker here.

Manchester Misses You campaign

The campaign, featured on the Visit Manchester website provides visitors with vibrant virtual content including cultural and education experiences from across Greater Manchester, that can be enjoyed from home.

The response to the campaign has been fantastic – so thank you – we have published over 85 articles on the website, which has received 54,000 visitors over the past few weeks, 1.5 million impressions on Twitter and over 2.2 million impressions on Facebook.

We need more of your great content to share across our channels to keep feeding the campaign and showcasing the breath of our brilliant destination. Please send all contributions to stuart.aiken@marketingmanchester.com.

Partner news

In addition to sharing content for the Manchester Misses You campaign, we are keen to receive positive news stories from our partners that we can amplify via our corporate channels as we gradually move out of lockdown. Recent news to share includes:

If you have your own news to share please email it to press@marketingmanchester.com FAO of Andy Parkinson. Please also add this email address to your media/press distribution lists.

Tourism and Hospitality Support Hub

To make sure that tourism and hospitality businesses are given the most up to date information, we continue to service the Tourism and Hospitality Support Hub to signpost and connect the sector to advice, webinars, support and guidance across a variety of areas.

The Hub includes a series of FAQs. If you have any specific questions or would like to talk to someone, we have set up an email address and number to contact us on: supporthub@marketingmanchester.com.

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