Supporting English Tourism Week
Tourism, Hospitality and Leisure is worth £9 billion to Greater Manchester’s economy and supports over 101,000 jobs. As a Marketing Manchester partner, you will be aware of how rapidly tourism was growing in the years prior to COVID-19, as well as the positive upwards trajectory that was widely predicted for the future.
We’re now looking at a different future in which adaptability and resilience are going to be the two Mancunian qualities that we need to channel most. There’s no denying that we all face a difficult period ahead and we are undoubtably going to need to change the way we do things; however, as a region we’ve weathered many storms together and we always come out better for it.
We have fantastic core foundations to rebuild on within our tourism industry, and this week – English Tourism Week – we would like to ask all of our partners to join us in shouting about the value of tourism and its huge contribution not only to our economy, but to our culture and our very way of life.
Please take a moment today to share a message of support on your social media channels to say why you support English tourism and, specifically, Greater Manchester’s tourism industry. You could quote facts and figures, compliment a neighbouring or partner organisation, say what drew you to a career in tourism, or simply reflect on the people in your organisation that make working in the industry so special.
Whatever you choose to say, please post it alongside the “I Support English Tourism” banner (download here) as well as your best and brightest images of Greater Manchester. And don’t forget to use the hashtag #EnglishTourismWeek20 and tag Marketing Manchester if you can so that we can reshare your posts.
English Tourism Week runs until this Sunday, 31 May.
Preparing for recovery
We’ve been working very closely with our strategic partners across Greater Manchester on the region’s recovery campaign and in the next few weeks we should be able to give you a preview of the campaign ‘look and feel’ so that we can gather input and feedback from our partners.
We will also present a plan for how we roll out the campaign, suggesting various options for amplification for which we will need your support to make it happen.
In the meantime, with lockdown timelines for some areas of the Tourism, Hospitality and Leisure economy now becoming clearer, we are keen to know your plans for reopening as well as your concerns, needs and wants. We have constructed a very short survey which we would be grateful if you could take a moment to complete – it should take less than ten minutes and the information provided will help us shape the final draft of our campaign before we share it for feedback and input.
Manchester Misses You campaign
The campaign, featured on the Visit Manchester website provides visitors with vibrant virtual content including cultural and education experiences from across Greater Manchester, that can be enjoyed from home.
The response to the campaign has been fantastic – so thank you – we have published over 85 articles on the website, which has received 45,000 visitors over the past few weeks, 1.1 million impressions on Twitter and over 1.95 million impressions on Facebook.
We need more of your great content to share across our channels to keep feeding the campaign and showcasing the breath of our brilliant destination. Recent features include:
- HOME’s Fifth Birthday
- Virtual Events at Contact Theatre
- Manchester Tour Guide Jonathan Schofield Launches Zoom Tour Series
- Show your Support for Manchester Craft and Design Centre’s Creative Community of Makers
- Music Stars Come Together for Live Streamed Doorstep Sing-along
Please send all contributions to firstname.lastname@example.org.
In addition to sharing content for our Manchester Misses You campaign, we are keen to receive positive news stories from our partners that we can amplify via our corporate channels as we gradually move out of lockdown. Recent news worth sharing includes:
- ICYMI: RHS Garden Bridgewater opening moves to May 2021
- Manchester is once again the top location for foreign investment outside London
- United We Stream winds down to focus on rebuilding the sector
If you have your own news to share please email it to email@example.com FAO of Andy Parkinson. Please also add this email address to your media/press distribution lists.
Tourism and Hospitality Support Hub
To make sure that tourism and hospitality businesses are given the most up to date information, we continue to service the Tourism and Hospitality Support Hub to signpost and connect the sector to advice, webinars, support and guidance across a variety of areas.
The Hub includes a series of FAQs. If you have any specific questions or would like to talk to someone, we have set up an email address and number to contact us on: firstname.lastname@example.org.
Business support and advice
- UK Government Business Support
- UK Government guidance for employers and businesses
- New guidance for employers and employees regarding the CJRS
- UK Government advice for accommodation providers
- VisitBritain UK travel industry advice
- VisitBritain Business Advice Hub
- Local Authority Grant Funding
- Marketing Manchester Tourism and Hospitality Support Hub
- Business Growth Hub resource portal
- UKHospitality advice for the hospitality industry
- UKHospitality guidance on business continuity, including for accommodation premises
- ACAS practical information on coronavirus
- Manchester City Council information for businesses and employers
- Cash Grant for Retail, Hospitality and Leisure
- HMRC Guidance on Self-Employment Support
- HMRC Guidance on allowable expenses, trading profits and total income inclusions
- Hospitality leasehold protection information
- Self-Employment Income Support Scheme
- Future Fund provides convertible loans of between £125k-5m to UK-based companies, subject to at least equal match funding from private investors
- Easing of Lockdown: Manchester Business Guidance
Health and well being
- Back to Work COVID-19 Risk Assessment Templates and Guidance
- Public Health England: what you need to know
- NHS advice
- UK Government guidance on staying at home and away from others
- Stay at home guidance for people with confirmed or possible coronavirus (COVID-19) infection
- Safe working guidance
- Use of public transport for those who have to
- Travelling safely
- How to carry out a COVID-19 risk assessment
- Cleaning your workplace safely
Surveys, workshops and webinars
- Multiple dates – Webinar – Coronavirus Job Retention Scheme – How to make a claim
- Multiple dates – Webinar – Coronavirus COVID-19 Statutory Sick Pay Rebate Scheme
- Webinar – helping employers to support employees
- Webinar – job retention scheme webinars
- Survey – Heritage Lottery Fund
- Workshop – Free online workshops from Tourism Knowhow