Marketing Manchester has recently been awarded funding by the Arts Council to work with the cultural sector to attract more international visitors to Greater Manchester. The funding will support the development of new cultural excursions and itineraries. The aim is to make it easier for visitors and tour operators to book cultural experiences, events and excursions leading to increased sales, footfall and spending.
We are holding a workshop on 11 May between 11am and 2pm to help shape the creation and delivery of these new products and experiences. The aim of the workshop is to start identifying opportunities to create new bookable product for the cultural sector, drawing on the permanent offer and anticipating milestone events. This will also take into account best practice in other cities.
If you are working in Manchester’s cultural sector and would like to attend then please email Rachel.Kettle@MarketingManchester.com